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Digital Marketing for the Medical Field
You need an engaging website to be navigated easily by your patients and build patient trust.
Having a custom medical website is an integral part of your practice’s online strategy. It starts with ranking high in the search engines and then serving your target market with valuable content and resources. Whether it be current patients trying to find information about your practice or prospective patients looking at your reviews, our proven strategies and years of experience give you the trust and confidence that we have got your digital presence covered so you can focus on your patients.
Doc Digital provides you with a complete digital marketing strategy for your medical practice. DocDigital marketing services including Search Engine Optimization (SEO), Google Local & Business Mapping Listings, Mobile, Paid Search PPC, Analytics, Reviews & Reputation Programs, Social Media Management, and much much more. We take your goals, create a web strategy, and then build and manage your web-based marketing program.. This is what drives your practice’s medical digital marketing success.
Build a new medical website or redesign an existing one!
Get in touch. 860.415.0340
DocDigital Medical Marketing Services
Website Design and Redesign
The responsive medical website we design for you will portray your practice’s professional image, build patient trust and encourage engagement.
DocDigital has a great understanding for creating engaging medical websites. They know that:
- Responsive WordPress web design is the only way to go
- Page speed is crucial and having engaging content including images and videos
- Your page needs to be mobile friendly
Our mission is to get your practice and the services you offer ranking high in Google and other search engines so that when someone is searching for your services they click on you because you rank at the top.
Local listings are really important for every practice and doctor. We will manage that for you in portals such as Google My Business, Yelp and Yahoo Local. Your listings will have the same consistent message and information on every listing.
Paid Search (PPC Marketing)
While organic search is our highest priority, paid search or PPC marketing can help increase ROI by placing ads on top of search pages. You only pay when your ads are clicked. PPC marketing is a very high ROI strategy for physician practices and this strategy improves your visibility.
Social Media Optimization
Building your name and your brand up in your community is essential. We will strategize with you on how to communicate your message on social networks like Facebook, Twitter, Pinterest, YouTube and others.
Reputation is everything especially for a physician practice. We closely track your reviews and any mention made of your practice on any of the social networks and local listings we get alerted immediately to follow up. If the information posted is negative we will work with you and keep you informed of the situation.
Submitting good content to high ranking niche sites help generate inbound traffic for your medical website. DocDigital’s content writers know how to create the quality content to get results.
Blogs build engagement and a followers if users find them engaging. Our writers can create fantastic blog content for your practice, which will help create a following for you.
We make use of the most modern tools to monitor the performance of your website, in terms of visits, engagement, bounce rate, conversions, etc. Are goal is to see improved engagements every month. We will share this data with you and review.
Helping Your Medical Practice Advance their Digital Presence
Establishing and maintaining a high quality digital presence is a necessity for all practices to effectively promote their services online. We understand the guidelines that medical practice websites must adhere to, and will assist your medical spa in building and maintaining a website that really stands out, ranks high in search engines and gets you results.